About
Hi, I’m Angharad. I’m a freelance brand copywriter, content marketing specialist and editorial writer based in the UK. I work with premium fashion, beauty, interior design, hospitality, and lifestyle brands on everything from tone of voice and website copy to big marketing campaigns and content strategy.
Over the past 10 years, I’ve led the content marketing team for the luxury fashion division at THG, developed and executed content strategies for interior design and homeware brands at Indesign Media, and led the global content team at skincare brand Jurlique. Throughout my career, I’ve worked across markets in the UK, Europe, APAC and the US.
Now freelance, my editorial work has been published in Habitus, The Local Project, Softer Volumes, and Editorialist. I’ve had the pleasure of working as a copywriter with the likes of Exclusive Collection, Studio Messa, Bloom & Wild and art’otel, and as a content marketing strategist for emerging luxury fashion and beauty brands.
What I can offer:
Content marketing strategy, direction, and management
Copywriting, including tone of voice, web copy, social media, blogs, newsletters, and ‘big ideas’
Online and print editorial features
Social media strategy and management
Outside of the 9-5, I’m an Instagram content creator, sharing my personal style and love for ‘quiet luxury’ fashion brands with 42k+ followers. I also write a highly engaged newsletter, The Jones Report, based on all things fashion and personal style.